Putpaper is a community-driven platform built to help people navigate career transitions, breaks, and job switches with confidence and clarity. It offers tools to calculate opportunity costs, resources to plan financial decisions, and curated job introductions for people exploring their next move.
The goal was to design a brand that feels trustworthy, approachable, and empowering — a companion during uncertain phases of one’s career.
I worked on the brand identity, UI direction, and visual language. The identity uses simple typography, warm tones, and sketch-like illustrations to balance structure with empathy. Each element was designed to make the experience feel human and community-led, rather than corporate.
The result is a brand that turns something as intimidating as a career change into a more guided, hopeful, and collaborative journey.
Logotype
Typeface for Display
Typeface for Text
Colour palette for the brand
Illustration set
Expert advisors
Suhas is exceptionally good at his craft. On multiple projects, he's taken the absurdly vague notes I have on the brand and design direction and served us outputs that we fell in love with. He often asks simple and yet hard questions about the product, which made us go back to the whiteboard and rethink. I think he's also an excellent copywriter, though he won't agree with me. If you're looking for a sharp finish, he's your man.
Nirmal Raj