Beer Republic is a self-initiated branding and web design project where I explored how a modern beer brand could feel bold, simple, and confident without relying on jargon.
I designed the visual identity, packaging, and landing page as one cohesive system. The focus was on clarity first: strong typography, high contrast, and a clear flavour hierarchy that makes each variant easy to recognise while still feeling part of the same brand.
The website was designed to be product-led and straightforward. Each section introduces the beer range clearly, highlights intent over process, and keeps the experience easy to navigate.
This project allowed me to experiment with range design, flavour differentiation, and how a brand can scale visually while staying consistent.